Ducati resumed assembly and production of motorcycles at its Borgo Panigale Factory last April 28. Work was suspended on March 13 due to the COVID 19 pandemic.
Minimum workforce reported to carry out production and research activities. Before working, everybody had to comply with a rigid safety protocol developed together with the RSU and subject to a specific agreement. Masks was mandatory for everyone, regardless of distancing.
All resources employed in the commercial, marketing, IT, personnel management, finance, purchasing and logistics areas will still be working remotely.
Claudio Domenicali: “It is absolutely essential to pay close attention to strict compliance with safety procedures: the virus has not disappeared. The work done jointly with the Emilia-Romagna Region has been important. It will be an extremely difficult year but starting up again is still a beginning; we have a lot of orders for the Streetfighter V4, for the Multistrada GT and for the Panigale V2. The motorbike is a perfect vehicle for ‘phase two’: no parking problems and distancing guaranteed; safety and fun at the same time.”
“We are ready to go, we have worked hard over the past few weeks to minimize any risk. Despite this, we will have to be extremely cautious and rigorous. The virus is still in circulation and we must therefore be careful to combat any possible form of transmission. This is the reason why all the people present in the factory will wear masks, we must protect the population from the presence of asymptomatic positives who, although in a very small percentage, are present today and will not be identified by the mandatory temperature test. Serological tests can help but they represent only a snapshot; they should be repeated every day before entry, and this is obviously extremely difficult. This is why masks and distancing are so important. We will obviously adapt the protocols to the evolution of the health situation and to the indications given by the State and the Emilia-Romagna Region. We have been in constant touch with President Bonaccini, whom I thank for the support, with councillor Colla and with commissioner Venturi to prepare us better for this eventuality.
The two-wheel market is highly seasonal, and the stop to production in March and April has already had negative effects on sales. The Chinese market is already booming, sales in Korea and Japan are doing well. In Germany, dealers have been open for a week and we already have a major shortage of product. I really believe that this restart can allow us to reduce at least in part the negative effects of the lockdown that we were forced to respect, unfortunately at the worst time. We have a splendid order book: the brand-new Streetfighter V4 just launched has obtained unanimous approval from the specialized press and is the undisputed queen of the category. Unfortunately, production was halted just one month after the start. Then there are also many orders for the Multistrada 1260 S Grand Tour and for the Panigale V2. We also have the empty warehouses of the Multistrada 950 and Ducati Scrambler 1100 PRO.
I am convinced that in this ‘phase two’, the bike will prove to be an extraordinary means of combining fun, passion and the possibility of having a vehicle with which to spend the weekend but also to move around quickly and safely in the city, without any problems of parking or social distancing. I want to thank all Ducati employees who have patiently and collaboratively managed this very anomalous phase and are supporting us in the management of the restart,” said Claudio Domenicali, Ducati CEO.
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