Honda Big Bikes are finally here in the Philippines!
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Ending the long wait of motorcycle enthusiasts, Honda Philippines officially unveiled its newest lineup of Honda Big Bikes at Shangri-La at The Fort, Manila on December 9, 2017.
In relation to the high growth rate of the Philippine economy, the motorcycle market experiences a similar development that leads to the diversification of customer demand. This can be seen thorugh the market growth of bikes used for leisure aside from commuting. To serve such demand, HPI decided to introduce Honda Big Bikes.
These Big Bikes are set for thrill-seekers that go on adventures that would require tougher bikes with higher engine capacities, as these bikes are designed to deliver the appropriate speed and performance meant for highways and rough terrains. “Honda Big Bikes have seen action in many different countries. Now is the time for the Philippines to enjoy the power and innovation of these motorcycles,” HPI President Mr. Daiki Mihara said in relation to Honda’s commitment to expand the brand experience and make it more engaging and compelling for stakeholders considering the current state of the market.
With this, Honda brought in a total of six Honda Big Bike models, which are categorized in four: Traveler, Sport/Racer, Roadster, and New Adventure. These are the CB500X, CRF1000L Africa Twin, X-ADV, CBR500R, Rebel 500, and CB650F; which are already available at the newest Honda flagship store in Makati. The CB1100EX and CBR1000RR Fireblade SP will be available next year.