Date posted on January 17, 2023
All eyes were on the Monster Energy Yamaha MotoGP team on January 17 as they showed off their new 2023 livery in Jakarta, Indonesia, at Yamaha Indonesia Motor Manufacturing’s 2023 ‘3S Dealer Meeting’. This being the largest dealer meeting in the world within Yamaha’s network, it made the perfect occasion for the premiere of the brand-new 2023 Factory Yamaha colour scheme – an event motorsports fans had been highly anticipating.
Yamaha Motor Co., Ltd. President Yoshihiro Hidaka, General Manager Motorsports Development Division of Yamaha Motor Co., Ltd. & President of Yamaha Motor Racing Takahiro Sumi, Monster Energy Yamaha MotoGP Team Principal & Yamaha Motor Racing Managing Director Lin Jarvis, Yamaha Indonesia Motor Manufacturing President Dyonisius Beti, Monster Energy Yamaha MotoGP Team Director Massimo Meregalli, and Factory Yamaha riders Fabio Quartararo and Franco Morbidelli took to the stage at the 2023 ‘3S Dealer Meeting’ to share their thoughts on ‘a new era’ for the Yamaha and Monster Energy Company partnership.
Yamaha has a long-term global alliance with the team’s title sponsor, Monster Energy Company, based on their mutual passion for racing. A first multiple-year title sponsorship agreement with the Yamaha Factory Racing MotoGP team was signed in the summer of 2018 and came naturally, as Monster Energy Company sponsors multiple Yamaha teams (among them the Yamaha Factory Racing MotoGP team since 2013) and riders (including Quartararo and Morbidelli) in various racing classes. The multiple-year title sponsorship agreement with the Monster Energy Yamaha MotoGP team was extended at the Catalan GP last year, and fittingly celebrated when Fabio Quartararo went on to win the race that same weekend.
With the colour scheme of the Monster Energy Yamaha MotoGP YZR-M1 updated for 2023, the pit box, the riders’ leathers, and the team clothing couldn’t stay behind. The new camouflage look blends Yamaha’s colours (with a new addition of grey) with the adventurous lifestyle colour scheme of Monster Energy. Their iconic Monster claw branding remains instantly recognisable on the bikes, in the Monster Energy Yamaha MotoGP team logo, and on the team uniforms.
Monster Energy Yamaha MotoGP are also pleased to announce that throughout the 2023 racing season the bike will continue to feature the slogans of Yamaha Motor Philippines and PT Yamaha Indonesia Motor Manufacturing, starting from the IRTA MotoGP Official Pre-Season Tests held from 5-7 February and 10-12 February in Sepang, Malaysia, and on 11-12 March in Portimão, Portugal.
Moreover, the Monster Energy Yamaha MotoGP team is delighted to confirm the continuation of their relationship with numerous Official Sponsors and Official Partners, including the new prominent placement of Beta Tools as they have expanded their longstanding involvement with the MotoGP team.
credit: Yamaha MotoGP
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